The List

Makelight's July focus
on Growing your email list

Give your email list a shake-up this July

A good email mailing list is a great asset for any business, blog or project
It's surprising in the days of apps for almost everything, that the humble email list can still be such a useful tool.

The thing is, email gets through to everyone. No apps to install, no special page to log into to see a message – just whatever email provider you use. It's simple, and people are always checking their email.

That's why if you're looking to grow your passion project, it's a really good idea to make sure you're gathering email addresses from day one, making a plan for regularly keeping in touch, and making sure that what you send is useful and inspiring for your list.

Join Makelight this month and get the inside track on how to grow your email list.

Join in
$99 today + $39 per month
as a Makelight member.

The Makelight focus for July

Makelight.com is an online learning membership site for creators, makers and doers.

A community of entrepreneurs, Instagrammers and bloggers all learning how to grow communities, online audiences and businesses around what we're passionate about.

Each month we have a Makelight Focus, and in July it's all about helping you grow your email list.

Learn how to approach gathering emails, getting set up with the right email sending software, setting up and filling out a template that will look attractive, and lots more.

We've built our business, Makelight, using the tips that we'll be sharing, and we've now got upwards of 30,000 email subscribers who receive and open our weekly emails. We often have little "thank you" messages about what we send out, and we think you should too!

There will be a series of lessons for you to take at your own pace covering these topics:

What we'll be covering

  • Thinking about your offer

  • Giving visitors a little challenge

  • Getting set up with a newsletter provider

  • The rhythm of producing content

  • Time-saving tips and techniques

  • Getting smart with analytics

  • Methods to help your list grow organically


On top of these short, snackable videos and exercises, we'll have a set of resources, recommended apps and equipment recommendations, as well as a series of Live Q&As to answer all your questions related to the monthly focus.

This month-long series of lessons is hosted by Emily and Stef, co-founders of Makelight.

If we've not met yet then we're excited to host you this month!


Emily Quinton has won a blogging award, secured a book deal through her online writing, spoken at blogging conferences, been featured on lots of blogs and in many more magazines… and turned her blog into a business that convinced Stef to quit his thing to join her full time!

Emily is passionate about helping people who have an idea for a passion business to turn it into reality.



Stef Lewandowski is a designer and technologist and has helped Emily to build and design the Makelight.com you see around you today.

Stef teaches in an accessible way about how to use just enough technology, in a simple way, to achieve what you're aiming for. His "just get something working quickly, then iterate" approach is how we've built Makelight, and it's something he really hopes to inspire in others.

Join in this July

It's going to be a great month of learning and should really help to give your passion project a boost. It's our whole membership focus for this month, so we hope you'll sign up and join in! Don't miss out!

Emily and Stef xo

Join the Makelight membership to take part

As a full Makelight member you get access to a monthly focus like The List, every month as well as mini-courses, tools and our supportive community.

Join Makelight as a member


Take a free Makelight course

View courses